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Our views and opinions on social media and marketing online

Tags social media marketing

Why is audience interaction vital?

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Audience interaction is essential – simply having a social media presence and building awareness isn’t enough. Consumers are looking for more from your brand; a two-way interaction. They want to interact with your brand on a personal level, knowing that they are being seen, heard and listened to. It is vital that you are doing

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Humanise your marketing- Three ways to avoid your posts being seen as promotional

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You have your social platforms set up and have got to grips with the basics, but are wondering where you go from here. Now it is time to release content on these platforms; many companies all go down the same path in the beginning, posting lots of content but only really talking about themselves. This

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