Taking a considered and strategic approach to your digital marketing will be fundamental as we begin to emerge from lockdown and get back to work,…

80% of consumers say they are more likely to purchase from a company if it offers a personalised experience. Whether you’ve experimented with personalised marketing…

User generated content is now playing a big role in marketing because it provides more of a story behind the product. This type of content…

Audience interaction is essential - simply having a social media presence and building awareness isn’t enough. Consumers are looking for more from your brand; a…

Video content has soared in popularity in recent years and it is not going away any time soon. With social platforms continually looking for ways…

With over 200 million active pinners worldwide, Pinterest is certainly a platform that could help your business to reach a new and large audience. If…

A blog requires regular and relevant content in order to reap the benefits blogging has to offer.  We know that it can be difficult to…

Despite having been around for a number of years, posting regular blogs is now more important than ever before. There is a constant battle to…

Social media influencers are all well and good but how do you find influencers and identify the ones that are the ideal match for you?…

A social media influencer is an individual who has a sizeable following on social media and built credibility with a specific audience. They can wield…

Data is a hot topic at the moment with the GDPR coming into force on the 25th May 2018. You will have undoubtedly heard all…

More than any other type of marketing, social media allows brands to connect with an audience on a personal level - video is the key…