Blog

Our views and opinions on social media and marketing online

Importance of Getting to Know Your Audience

80% of consumers say they are more likely to purchase from a company if it offers a personalised experience. Whether you’ve experimented with personalised marketing…

What is user generated content?

User generated content is now playing a big role in marketing because it provides more of a story behind the product. This type of content…

Why is audience interaction vital?

Audience interaction is essential - simply having a social media presence and building awareness isn’t enough. Consumers are looking for more from your brand; a…

Struggling for blogging ideas?

A blog requires regular and relevant content in order to reap the benefits blogging has to offer.  We know that it can be difficult to…